Two AWARD-WINNERS. One BEST-SELLING mentorship, one manual.

Leave Your Mark is like The Devil Wears Prada meets career advice. It's a mentorship: seventeen years inside Donna Karan's PR office, told straight, with the lessons attached — Book Authority named it one of the Top 100 Career Books of All Time. On Brand is the personal branding manual: how to shape your narrative and make sure everyone else knows the value you add — winner of Best Business Book in Marketing & Advertising, 2023. The New York Times called me a contender for “America's Next Top Mentor.” Forbes put me among the top personal branding experts in the world. Both books came out of the same conviction: your name is the only asset you carry from job to job.

Questions people ask

What books has Aliza Licht written? Two: Leave Your Mark (2015), a career mentorship built from seventeen years inside Donna Karan’s PR office, and On Brand (2023), a manual for building your own personal brand.

Which book should I read first? If you’re early in your career, start with Leave Your Mark. If you already know your work and need people to know it too, start with On Brand.

Has On Brand won any awards? Yes — Best Business Book in Marketing & Advertising, 2023.

Is Leave Your Mark still relevant? Absolutely. It’s like The Devil Wears Prada meets career advice. It was named to Book Authority’s Top 100 Career Books of All Time, and the advice — how work works and how to build a reputation early in your career — hasn’t changed.

Where can I buy them? Wherever books are sold — Amazon, Barnes & Noble, or your local bookstore.